Apple is a strong advocate for keeping things simple. This is especially evident in their hardware design, as one may gather from the fact that most of their hardware has only one switch or button. And generally, this strategy seems to work like crazy for them, effectively setting them even further apart from their competition.
However, there are some decisions that can be subjectively classified as missteps on their part. The new iPod shuffle is a demonstration that maybe not having any controls on the device is an idea that should’ve remained on the drawing board. I can’t say for sure as I haven’t played with one (and probably never will), but most of the complaints I’ve heard thusfar have centered around the decision to take the controls off of the device and make them part of the component that you’re more likely to replace or lose (the headphones). I don’t disagree with that particular sentiment, as having to carry specialized headphones for two different devices (iPhone and shuffle) is a concept that seems vaguely, uh, mentally deficient.
The one-button mouse, while an Apple icon, is another great example of their overzealousness for simplicity. The Mighty Mouse is a drastic improvement in terms of functionality, but only when you compare it to their previous offerings. Beyond that, it doesn’t offer much that can’t be found in even the cheapest optical scroll mouse. The scroll ball is nice – until it stops working, as it has now in every Mighty Mouse I’ve owned.
But the device where the button shortage bothers me the most is the iPhone. I pretty much despise the whole “slide to do whatever” mechanic – I would love to have the option to turn that off and just use some combination of the hardware buttons to bypass it. I’d even be fine if they used the Accept/Decline buttons that are present when the phone receives a call while unlocked. I don’t enjoy sliding my fingers around the screen for no reason; especially when it’s in an attempt to accomplish something that’s more easily achieved by pressing a button.
And that’s the crux of the matter. There’s no question that Apple makes some amazing products, but sometimes it seems they favor perceived simplicity to actual simplicity.